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Planning, Implementing, & Evaluating Health Promotion Programs: A Primer (7th Edition), by James F. McKenzie, Brad L. Neiger, Rosemary Tha
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For undergraduate courses in Health Education, Promotion, and Planning.
Provide Students with the Tools They Need to Be Successful in Health Promotion
Planning, Implementing, and Evaluating Health Promotion Programs: A Primer provides students with a comprehensive overview of the practical and theoretical skills needed to plan, implement, and evaluate health promotion programs in a variety of settings. The Seventh Edition features updated information throughout, including the new Responsibilities and Competencies generated from the Health Education Specialist Practice Analysis–2015 (HESPA-2015), and reflects the latest trends in the field.
- Sales Rank: #52469 in Books
- Published on: 2016-02-11
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .60" w x 7.30" l, .0 pounds
- Binding: Paperback
- 496 pages
About the Author
Jim McKenzie was the first to publish a book that combines program planning, implementing, and evaluating all in one place. A Professor at Penn State Hershey and a Professor Emeritus at Ball State University, he is a Master Certified Health Education Specialist (MCHES). He also serves as the Coordinator of the Division Board of Certified Health Education Specialists of the National Commission for Health Education Credentialing.
Brad Neiger is the chair of the Health Science Department at Brigham Young University. Brad has also served in the field within the Utah State Department of Health and the National Health Institute.
Rosemary Thackeray is an Associate Professor at Brigham Young University. She has revised the marketing chapter, her area of expertise, as well as the measurement chapter.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Great condition. Shipped in a timely manner
By Stephanie1983
Great condition. Shipped in a timely manner. This book is thorough in telling how to set up marketing plans and objectives, as well as strategic plans, for health promotion programs.
0 of 0 people found the following review helpful.
not worth $5
By with3bees
Poorly written and printed on cheap paper
0 of 0 people found the following review helpful.
Five Stars
By izabella
Great
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